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Agion® Partners with Wild Birds Unlimited to Provide Antimicrobial Product Protection in EcoClean™ Bird Feeders
Agion’s Silver-Based Technology Inhibits the Surface Growth of Damaging Microbes in New Bird Feeder Line
Wakefield, Mass., September 2, 2010 – More than 53 million Americans enjoy backyard bird feeding, making it the second most popular hobby next to gardening. Now, for the first time in the wild bird feeding industry, specialty retailer Wild Birds Unlimited has teamed up with Agion Technologies to incorporate Agion, an antimicrobial agent based on naturally occurring silver, into its new line of EcoClean wild bird feeders. These feeders will be available exclusively at Wild Birds Unlimited nature shops in the USA.
“Wild Birds Unlimited is excited to bring Agion’s antimicrobial technology to the wild bird feeding industry,” said Jim Carpenter, Founder & CEO of Wild Birds Unlimited. “Our brand is dedicated to offering the very best wild bird feeding supplies and accessories, and a big part of that involves creating and distributing unique, innovative products that attract birds and differentiate our brand from any others. With EcoClean on the label, our customers are assured their feeder is preventing the surface growth of damaging microbes 24/7.”
Agion is registered with the EPA, FDA and USDA for a broad range of uses. Though it is already used extensively for applications in health care and consumer products, Wild Birds Unlimited is the first to use an antimicrobial feature in backyard bird feeding products.
“Agion technology continues to be recognized as the leading choice for silver-based antimicrobial product protection,” said Paul Ford, chief executive officer of Agion Technologies. “We work in close partnership with our customers to deliver a product advantage that makes a real difference in the marketplace. We are proud to partner with Wild Birds Unlimited and happy to help them use our technology in an innovative way that helps differentiate their products from competitors.”
About Wild Birds Unlimited
Wild Birds Unlimited is the original and largest franchise system of backyard bird feeding and nature specialty stores with more than 270 locations throughout the United States and Canada. Wild Birds Unlimited specializes in bringing people and nature together with bird feeding and nature products, expert advice and educational events. Visit our Web site, and shop online at www.wbu.com.
About Agion Technologies, Inc.
Agion Technologies, located in Wakefield, Mass., is a leader in providing customized solutions that enhance the value of partners’ products. Agion’s technologies are based on silver and other naturally occurring elements and have been incorporated into a wide range of consumer, industrial and healthcare products, including cell phones, shoes, keyboards, water filters, medical catheters and ice machines. Agion's customers include many leading brands such as Dell, Motorola, Columbia, Adidas, PPG, Carrier and DuPont.
For more information about Agion Technologies, visit www.agion-tech.com. To follow Agion’s Global Anti-Stink Experiment for consumers, visit www.stinkatnothing.com or follow the campaign on Facebook and/or Twitter.